Bicycling 123
bicycling 123 is a NBDA member benefit. 
The League of American Bicyclists has trained people to ride safely and effectively for many years. In partnership with the National Bicycle Dealers Association, the League's new program Bicycling 123 is designed to support bicycle NBDA member dealers as they encourage cycle safety within their community. The League provides the materials and training for bicycle store owners and employees to teach safe riding to their customers in short and entertaining classes. Several NBDA member dealers were involved in creating and refining the program and have used it successfully to help people ride safely and with confidence.
This is a great way to make sure your customers understand and practice the basics of sound cycling, and to position the local retail store as the center of cycling in the community. NBDA member dealers can structure and present focused rider training to customers, schools and in corporate environments.