Bicycle Friendly Business

Trek Bike Store Madison | Silver Level

Business Highlights: Trek Bicycle store in Madison, Wisconsin helps promote National Bike Month by organizing social rides, maintenance clinics and providing bike materials and community events.  They have noted improved wellness and energy in their employees by incentivizing bike commuting to work.  The store is located along streets with bike lanes and also offers covered and secure bike parking to employees.  They sponsor a bike team as well as host charity rides, and offer monthly classes for maintenance and safe riding. The business also spends resources to advocate biking to the community by encouraging employees, as well as customers, to participate in group rides and trail building events.

Most Significant Recent Accomplishment:Trek Bike store worked with local advocacy and government groups to help pass a ‘Dooring’ bill and a Complete Streets bill in 2009.