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Bicycle City

Primal Cycling/Apparel

Wilmington Grand Prix Weekend May 17-19

Encourage Businesses and Employers

Employers encouraging employees to bicycling to work is one of the best ways to get people back on their bikes. There are a variety of ideas, from building bike parking to offering access to a shower. For more tailored information on how to encourage your employees to ride, contact the League at 202-822-1333 or bikeleague@bikeleague.org.

Encourage Bike Commuting Employees

  1. Commuting nightmare
    • It costs $3000 a year to own, operate and maintain a motor vehicle
    • Employees demand higher wages and benefits to compensate for commuting costs
    • Transit can be expensive, unreliable or non-existent

  2. Health hazards
    • Exposure to traffic congestion increases heart rate, blood pressure, negative moods
    • Long, arduous commutes to work, air pollution and a sedentary lifestyle are unhealthy
    • Healthy employees are hardworking, on-time employees who take less sick time

  3. The bottom line
    • Supporting bike commuting is less expensive than an in-office fitness facility
    • Employers who appreciate workers' personal needs have less employee turnover
    • Healthier employees can reduce health insurance costs; check with your carrier

  4. Better employees
    • Employees will see commuting as personal time to relax instead of increasing stress
    • Fit employees are more alert, more productive, perform better and more efficiently
    • Bike commuting can be substituted for the gym, saving employees personal time

  5. Bike facilities
    • Showers and private changing rooms are ideal
    • Arrange for shower use at a local health club for your employees
    • Hanging space or a standing wardrobe will provide ample storage for work clothes

  6. Parking and storage
    • Indoor, secure bike parking near changing rooms on the ground floor is ideal
    • For bike parking outdoors, use bike lockers or covered bike racks
    • Bike parking should be accessible, visible and secure

  7. Route coordination
    • Appoint a bike commuting coordinator to procure local bike route maps
    • Help employees plan routes to work using low-traffic but direct roads and paths
    • Encourage cyclist education among employees; educated riders are safe riders

  8. Financial incentives
    • Partner with a local bike shop to offer employee discounts or maintenance clinics
    • Offer subsidies for bike commuters who don't use car parking spaces
    • Provide lunch for bike commuters; offer extra vacation time for daily bike commuters

  9. Promote it
    • Form a company bicycle club or race team; increase your own exposure locally
    • Allow bike commuters to dress more casually at work; organize a lunchtime race
    • Ask the local bike shop to showcase new bike models during lunch

  10. Outreach
    • Get local news media to cover your events
    • Offer tips on how to start a bike commuting program to other local businesses
    • Encourage employees to help co-workers make the switch to bike commuting